0.0 z 5 hvězdiček
měkká vazba
Game Changers - The Evolution of Advertising
Kniha ( pevná vazba )
- Produkt je vyprodaný.
Při zaslání zboží balíčkem
K nákupu nad 699 Kč dárek zdarma v hodnotě 19 Kč
A celebration of "the misfits, the rebels, the troublemakers, the round pegs in the square holes" who have never stopped redefining the business of creative communications, this book marks the 60th birthday of the Cannes Lions Festival of Creativity. From Volkswagen's "Think Small" to the "Nike Fuelband" to Levi's "Laundrette" and Burger King… Přejít na celý popis
Prokleté vraždy, inteligentní detektiv a psychotický padouch. Na japonské střední škole začíná hra na život a na smrt...
Více informací
K tomuto produktu zákazníci kupují
-
-
-
-
-
-
-
-
-
-
-
-
-
0.0 z 5 hvězdiček
pevná vazba -
-
-
-
-
-
-
-
-
-
-
A celebration of "the misfits, the rebels, the troublemakers, the round pegs in the square holes" who have never stopped redefining the business of creative communications, this book marks the 60th birthday of the Cannes Lions Festival of Creativity. From Volkswagen's "Think Small" to the "Nike Fuelband" to Levi's "Laundrette" and Burger King's "Subservient Chicken," this book looks at the history behind some 150 pieces of work to ask how and why those who "Just Do It" did it.
Edited by Cannes Lions with Peter Russell and Senta Slingerland, with an introduction by Arianna Huffington and eyewitness accounts from the likes of Paula Green, Jeff Goodby, David Bailey, Lee Clow, Aaron Koblin, David Droga, Sir John Hegarty, and Lord Bell, this is the first definitive history of how advertising got from there to here, and where it's going next.
The Cannes Lions International Festival of Creativity is a long-established global benchmark for excellence in creative communications. Launched in 1954, the annual festival hosts more than 12,000 delegates from the creative and media industries, as well as advertisers, technologists, and entrepreneurs, for a week-long series of seminars, exhibitions, and award shows. Around 36,000 campaigns are entered into the festival each year in different categories including film, design, PR, and digital, all vying for the much-coveted Lion trophy.
- Nakladatel
- Taschen
- datum vydání
- 1.01.2012
- ean
- 9783836545242
- Počet stran
- 312
- jazyk
- angličtina
- Vazba
- pevná vazba
- isbn
- 978-3-8365-4524-2
Hodnocení a recenze čtenářů Nápověda
0.0 z 5 0 hodnocení čtenářů
0× 5 hvězdiček 0× 4 hvězdičky 0× 3 hvězdičky 0× 2 hvězdičky 0× 1 hvezdička
Přidejte své hodnocení knihy
Vývoj ceny Nápověda
Získejte přehled o vývoji ceny za posledních 60 dní.
Maloobchodní cena
Minimální prodejní cena:
0 Kč
Nápověda
Články, které stojí za pozornost
-
-
-
-
-
-
-
-
-
-
-
-
